Ever wonder how the world’s most recognizable brands attract and maintain their online communities? Learn the 5 social media tactics to establish brand authority from author Lauren “Bobby Pen” Williams, M.A.

You have unique experiences and the way you view the world sets you apart from anyone else. Your special gifts and abilities work together to impact our communities in a way only you can. In a lot of ways, your point of view is like a superpower. When you infuse STRATEGY and PASSION into your superpowers, you will maximize the effectiveness of your impact and attract the people who want and need what you have to offer.

Whether you’re an individual or a major corporation, you can learn the tactics employed by our favorite consumer brands and social media influencers in the way they publish content online. There’s a reason you and millions of other people were moved to follow or subscribe.

This book will help you to DEVELOP your Identity, UNLOCK your Creativity, SHOWCASE your Relatability, REWARD your Consistency, DEMONSTRATE your Authority. I’ll even share with you popular examples in practice to study.